Luuc Brans


Sociologist

I'm Luuc, a visiting fellow at Harvard University and PhD candidate in cultural sociology at KU Leuven university. I currently research the politics of sustainability in fashion. I research, teach and make podcasts about culture, politics, and sustainability. Roam around this website to learn more about me and my work.

research

Coming from a background of cultural sociology & political science, my general research interests lay at the intersection of culture, politics, and inequality. My PhD project at KU Leuven focuses on fashion, specifically how key fashion players such as fashion journalists, activists and policymakers engage with political issues entering the industry.Like many cultural fields, fashion is experiencing a political moment. In addition to aesthetic and economic considerations, the industry is pushed to deal with sustainability & diversity.  Fashion is increasingly asked to take a stance.In my research, I investigate how key players ('intermediaries') across the cultural field of fashion engage with this process and what the consequences for the fashion industry are. Using both qualitative and quantitative methods, I ultimately draw a picture of the way political-ideological logics around sustainability enter cultural production ('ideologization'). Fashion thereby explicitly serves as a case for a wider dynamic in which cultural production and concerns around sustainability intersect. I'm supervised by professors Giselinde Kuipers and Dick Houtman at KU Leuven university in Belgium.Do you work in the fashion industry and want to talk? Or are you a journalist if you want to learn more? Shoot me a message!


Publications

Email me for open access versions
- Forces for Change? How the legitimation of fashion in fashion magazines gains a political-ideological edge. With G. Kuipers in Cultural Sociology (2023) Link to article
- 'Who made my clothes? How transparency apps bring politics to cultural consumption and production' in Journal of Consumer Culture (2023) Link to article
- Kuipers, G., L. Brans & L. Carbone (2023) ‘The Myth of Trickledown: How fashions do (not) spread in European fashion magazines and what this tells us about power and status in the European fashion system’ in:
Almila, A.M. & D. Serkan (eds.) Fashion’s Transnational Inequalities: New Social and Economic Approaches Routledge: London. Link to chapter
- 'Nations, Nationalism and the Nation State' (with T. Kuhn & T. van der Meer) In: Political Science and Changing Politics (2017). Amsterdam University Press
- Fans, not critics? Attitudes and role conceptions towards sustainability among European fashion journalists
(under review)
- Making fast fashion past fashion? How the EU and the UN are resetting the rules of the fashion game (drafting)

Projects

Apart from researching, I love sharing academic knowledge with students of all ages and backgrounds. I primarily do so through my teaching and podcast producing.🎓I have years-long teaching experience at various levels, from high school to master's programmes, covering subjects from history to sociology and politics. I've taught in the bachelor of Political Science at the University of Amsterdam (2016-2019), the master's program of sociology at the KU Leuven (2020 -), history and civic education in secondary education in Amsterdam (2015-2018). Moreover, I also organized winter and summer schools at the UvA. Outside formal education, I developed media literacy programmes to counter disinformation for schools throughout Europe.🎙Podcasting . I've been producing academic podcasts since 2016. I'm currently co-producing the Culture & Inequality Podcast of the European Centre for the study of Culture and Inequality (EUCCI). Listen below!

About me

I'm a cultural sociologist with a keen interest in anything at the intersection of culture & politics. A few brief facts about me:🇪🇺 Amsterdam born & raised, but currently Brussels based. I've also lived in Edinburgh & Berlin. Currently learning French 🇪🇺🎓I hold a BSc in Political Science (minor cultural sociology) from the University of Amsterdam, as well as a MSc in Nationalism Studies at the University of Edinburgh. Both with distinction (cum laude) 🎓📸My current academic interest in fashion sparks from my experience as a fashion model in London, Milan, Paris, Amsterdam & Tokyo in the early 2010s. 📸🍷In my spare time, I enjoy films, hiking, good food, and even better wine🍷

Contact

Want to exchange thoughts? Just want to know more? Or do you work in fashion and do you want to share your experiences?My channels are always open. Shoot me a message using the contact details below.

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